Hello!

Skift Research would like to invite you to participate in our data tool: Skift Research’s Hotel Tech Benchmark.

The Hotel Tech Benchmark provides insights into the hotel technology landscape by surveying tech vendors for all major hotel tech categories. It also surveys hoteliers to benchmark their hotel tech spending, and to provide vendors with insights into opportunities for market expansion.

We request you to fill in the survey so we can better benchmark hotelier investments and send the outcomes to you. The survey contains many questions about the technologies your company uses, and so this survey should be filled in by someone with an intimate knowledge of tech procurement and performance.

We also request information about your company's performance. Most of this information will not be sensitive and/or already publicly available. Some other information might be more sensitive. We will never publish or distribute sensitive information in any way; not on our website, in publications, or with any third party. We use this information to best benchmark like-for-like hotels.

Skift Research subscribers can view a dashboard and read a few category reports to understand the tool. Taking part in this effort means we will keep you informed and provide access to these future insights.

We hope we can count on your collaboration. For any questions or comments, please get in touch at sz@skift.com.